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Lexus tapped We Came In Peace to develop a unique editor program for the East Coast Editors learning about the new 2014 Lexus 450 IS.

Spanning 3 locations, 5 venues, and two days, we developed the program which included a stay at the legendary Pinehurst Resort, a dinner on a farm with a live performance by Deep Chatham, and a garden lunch on the Pinehurst property in a customized tent.

Creative Directors: Andrew Stevens & Kim Swift, We Came In Peace
Art Director: Max Wixom

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